WORLD HALAL CONFERENCE 2019 REINFORCES MALAYSIA’S POSITION AS AN IMPORTANT GLOBAL HALAL HUB.
Kuala Lumpur– The 11th World Halal Conference 2019 (WHC 2019) the leading international-scale platform for convergence that underscores Malaysia's commitment to further develop the Halal industry has successfully wrapped up its annual Halal conference today.WHC 2019 drew a highly engaged audience of Government representatives, business leaders, halal industry players, entrepreneurs, scholars and stakeholders; and offered a compelling line up of industry experts and keynote speakers.
A series of insightful sessions and panel discussions convened by industry experts were organised to focus on the growth phase, to explore opportunities and challenges aimed at integrating technological advancements, ethical governance and emerging market, through a plethora of topics on the progressive impacts of the halal economy.
"WHC 2019 was by all accounts, a tremendous success and I feel we've set a very high bar for ourselves for next year," said The Hon. Senator Dr.RadziJidin, the Deputy Minister of Economic Affairs. "Attendance and general interest in the event exceeded our initial projections where more than 1200 delegates from 50 countries attended the 2-day conference. We made major partnership announcements, collaborations, launched a new service andreceived overwhelmingly positive feedback from all delegates." he ended.
The WHC 2019 also witnessed the launch of BUNGKUS by HONESTBEE, a mobile apps-based food delivery service company committedto ensure the Halal status of the products delivered is uncompromised throughout the delivery process. BUNGKUS by HONESTBEE is the first Halal-certified food delivery service in Malaysia that only delivers from Halal-certified merchants. The launch was graced by Hanisofian Alias, Vice President Industry Development, Halal Industry Development Corporation.
“In line with the country’s digital economy initiatives, the launch of the first Halal-certifiedfood delivery service, BUNGKUS by HONESTBEEdoesn’t just reflect onthe rising demand for Halal services but also theneed to integrate technology within the Halal ecosystem to accelerate the growth of the Halal industry.” said Hanisofian.
This year’s conferencesaw strategic collaboration of several partners including, Duopharma Biotech Berhad, Nestle Malaysia, McDonalds Malaysia, Echo Foxtrot SdnBhd (Bungkus by Honestbee), Malaysian Investment Development Authority (MIDA), Hong Leong Islamic Bank and Association of Islamic Banking and Financial Institutions Malaysia (AIBIM).
“We are honoured to see such strong commitment from our industry partners, together with the participation of foreign delegates and renowned speakers who will make this year’s conference a success. We urge for their continuous support; together we can take the Halal Industry to new heights, at international and local,” said YB Senator Dr.Radzi.
Presenting the theme “Fostering A Robust Halal Economy: Global Integration and Ethical Practice”, WHC 2019 provided a platform for halal policymakers and stakeholders from across the world to share their experiences in using technology to capture the halal market. The WHC 2019 closed its curtain today, on the 4 April 2019.
For Media enquiries:
Norsida Ahmad IntanEidayu Zainal
PR & Media ARK HALAL
Strategic Communication Tel : +012 2948106
ABOUT HALAL INDUSTRY DEVELOPMENT CORPORATION (HDC)
The Halal Industry Development Corporation (HDC) was established on 18 September 2006 with the express objective of coordinating the overall development of the Halal industry in Malaysia for both the domestic and international markets. HDC is an agency under the Ministry of Economic Affairs, Malaysia.
HDC is Malaysia's holistic response to the worldwide demand for better quality products and services as consumers gain confidence in the Halal process. Its key thrusts are to grow and advance the development of Halal standards; facilitate capacity- building for Halal products and services; and promote growth and participation of Malaysian companies in the multi-trillion dollar global Halal market and industry. Today, there is an estimated population of 1.8 billion Muslims worldwide. The global Halal market is currently estimated at USD2.3 trillion covering both food and non-food sectors.
In its effort to serve as an international hub for the Halal industry, HDC provides manufacturers, distributors, retailers, entrepreneurs, researchers and investors with comprehensive assistance to penetrate and serve a growing global Halal market through the adoption of the Malaysian experience and expertise in food and non-food sectors. For more information, please visit HDC at www.hdcglobal.com.
The Hon. Senator Dr.RadziJidin, the Deputy Minister of Economic Affairs.
From left to right: Dr. Khalid Abdul Hamid, Director of Service Industry Section, Ministry of Economic Affairs, Dato’ Dr. Noor ZariHamat, Deputy Secretary General of Ministry of Economic Affairs, The Hon. Senator Dr.RadziJidin, the Deputy Minister of Economic Affairs and DatukIshamIshak, Secretary General Ministry of Tourism, Arts and Culture Malaysia.
The Hon. Senator Dr.RadziJidin, the Deputy Minister of Economic Affairs presented the momento to WHC2019 Strategic Partners.